Bill Roper (billroper) wrote,
Bill Roper
billroper

A Matter of Taste

Why can Heinz advertise using the slogan "Heinz is what ketchup tastes like"?

This article should help explain. Although I note that it doesn't say a darned thing about how Heinz ketchup in Canada is sweeter than the hypothetically same product in the United States.

Apparently I know what ketchup tastes like. I should by now, I suppose...
Tags: food, musings
Subscribe
  • Post a new comment

    Error

    Anonymous comments are disabled in this journal

    default userpic

    Your reply will be screened

    Your IP address will be recorded 

  • 11 comments